Digital Storytelling for Product Design. We pursue the maximization of the expression in terms of the beauty of the form,color, material, finish and user interaction in product design along with exploring product design branding.

Phase I and II of the Digital Literacy course, students explore the digital storytelling of Product design in the way of 2D and 3D. With Keyshot, After Effect, Cinema 4D and Digital filming (photographing), students build their own thesis projects’ digital storytelling contents. Product Branding, Product Manual, User Experience, User Interface and Product Design Concept, especially focusing on the Aesthetics of form, CMF and Interaction in Product design are what we create in the course. Please watch the students’ works!